The Knowledge - Greg Smith
CSB has been working for months on an exciting project with film journalist Andrew Urban of Urbancinefile. We’re interviewing film and television practitioners about their business experiences.
Our aim is to develop a deeper understanding about the history of business decision-making in film and television and to share with our audience the wisdom from the accumulated mistakes, experiments and achievements of the contributors.
Greg Smith - biography
Greg Smith is Director of Public Affairs at Animal Logic. His career in the Australian film industry spans 20 years. Former Director of Film Victoria and the NSW Film and Television Office, he also has experience as an executive producer and a film financier. Greg has many years experience in strategic planning, evaluating projects amd in promoting Australian capability in international markets, and was instrumental in setting up EFSA, the prior incarnation of Ausfilm.
Greg worked with Animal Logic in 1996-7 to help set up the film division, secure the move to Fox Studios and set up its office in Los Angeles. He returned late in 2003 and has a central role in directing Animal Logic’s business and company strategy.
Audio download
Chapter 1 - Plans for Animal Logic - 7 minutes
- Planning strategies for massive growth at Animal Logic
- Walking line between ‘institution’ and ‘eccentric’
- Notwithstanding technology, people remain most important resource
Video downloads
Chapter 2 - Culture, talent and ingenuity- 10 minutes
- Building a film capability at Animal Logic
- Starting with film culture
- Focus on talent, patience, ingenuity
- Opening Los Angeles office
- Film now the larger part (more than TV commercials) of annual turnover
Video downloads
Chapter 3 - Supporting filmmakers, building businesses - 10 minutes
- Place of State film agencies
- Supporting filmmakers in creative and business areas
- Building businesses crucial
Video downloads
Chapter 4 - After Happy Feet - 6 minutes
- Animal Logic and its post-Happy Feet plans
- AL has a large store of competencies and a range of business units
- Developing own feature projects – not only with Warner Bros
Video downloads
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